--- title: Inside the first Grow with Braze event in Mexico description: Discover the story behind Rocket Lab's brand refresh. See how our new identity reflects growth, innovation, and the future of app marketing. image: https://blog.rocketlab.ai/hubfs/Evento%20Braze%20Mexico%20(2).png --- [![logo__white](https://blog.rocketlab.ai/hubfs/logo__white.svg) ![Logo_RocketLab](https://blog.rocketlab.ai/hubfs/Logo_RocketLab.svg)](https://www.rocketlab.ai/?hsLang=en) - [SOLUTIONS](https://www.rocketlab.ai/?hsLang=en) [First-impact Ads](https://www.rocketlab.ai/solutions/fia?hsLang=en) [Apple Search Ads](https://www.rocketlab.ai/solutions/asa?hsLang=en) [Programmatic Ads](https://www.rocketlab.ai/solutions/programmatic?hsLang=en) [Reach Beyond](https://www.rocketlab.ai/solutions/reach-beyond?hsLang=en) [Braze](https://www.rocketlab.ai/braze?hsLang=en) - [SUCCESS STORIES](https://www.rocketlab.ai/success-stories?hsLang=en) - [PARTNERS](https://www.rocketlab.ai/partners?hsLang=en) - [PUBLISHERS](https://www.rocketlab.ai/publishers?hsLang=en) - [COMPANY](https://www.rocketlab.ai/about-us?hsLang=en) [Hiring](https://www.rocketlab.ai/hiring?hsLang=en) [About us](https://www.rocketlab.ai/about-us?hsLang=en) [CONTACT US](https://blog.rocketlab.ai/en/whats-behind-the-evolution-of-our-brand-0#popup_contact-us) - [English](https://blog.rocketlab.ai/en/whats-behind-the-evolution-of-our-brand-0) - [Español](https://blog.rocketlab.ai/grow-with-braze-mexico-estrategias-crecimiento) English ## Contact Us # Inside the first Grow with Braze event in Mexico ![estrategias-ASO-app-posicionamiento](https://blog.rocketlab.ai/hs-fs/hubfs/estrategias-ASO-app-posicionamiento.jpg?width=1024&height=576&name=estrategias-ASO-app-posicionamiento.jpg) On March 27th, we joined the first-ever **Grow with Braze** event in Mexico City — and it delivered! From real retention strategies to smart, multi-channel marketing, the morning was packed with insights that are shaping the future of growth.   We were excited to attend alongside our team — Diego D’Alessio, Julieta Vallina, Nicolás Cony, Sofía Muñoz, and Alejandro Vázquez — and connect with top voices in Martech and Growth.   This event proved once again that having the right tools (and the right partners 😉) can change everything.   Thanks to Braze for bringing together an inspiring community and sparking conversations that drive real impact. Can’t wait for what’s next!   ![retencion-usuarios-capas](https://blog.rocketlab.ai/hs-fs/hubfs/retencion-usuarios-capas.png?width=740&height=400&name=retencion-usuarios-capas.png) ![user-generated-content-loop](https://blog.rocketlab.ai/hs-fs/hubfs/user-generated-content-loop.png?width=740&height=400&name=user-generated-content-loop.png)![WhatsApp Image 2025-03-27 at 09.10.52 (1)](https://blog.rocketlab.ai/hs-fs/hubfs/WhatsApp%20Image%202025-03-27%20at%2009.10.52%20(1).jpeg?width=740&height=987&name=WhatsApp%20Image%202025-03-27%20at%2009.10.52%20(1).jpeg)       **![loop-ventas-retencion-usuarios](https://blog.rocketlab.ai/hs-fs/hubfs/loop-ventas-retencion-usuarios.png?width=740&height=400&name=loop-ventas-retencion-usuarios.png)** **![loop-ventas-retencion-usuarios](https://blog.rocketlab.ai/hs-fs/hubfs/loop-ventas-retencion-usuarios.png?width=740&height=400&name=loop-ventas-retencion-usuarios.png)** > [          Ver esta publicación en Instagram                      ](https://www.instagram.com/reel/DIO7MYiJH0M/?utm_source=ig_embed&utm_campaign=loading) > > [Una publicación compartida por Rocket Lab | The App Growth Hub (@rocketlab.squad)](https://www.instagram.com/reel/DIO7MYiJH0M/?utm_source=ig_embed&utm_campaign=loading)   ![Blog cover (89)](https://blog.rocketlab.ai/hs-fs/hubfs/Blog%20cover%20%20(89).png?width=1024&height=576&name=Blog%20cover%20%20(89).png) ![Blog cover (89)](https://blog.rocketlab.ai/hs-fs/hubfs/Blog%20cover%20%20(89).png?width=1024&height=576&name=Blog%20cover%20%20(89).png) ![Blog cover (89)](https://blog.rocketlab.ai/hs-fs/hubfs/Blog%20cover%20%20(89).png?width=1024&height=576&name=Blog%20cover%20%20(89).png) --- ### Subscribe to our newsletter ### Recent Posts ![](https://blog.rocketlab.ai/hubfs/portada_betting_2%20(3).png) Published Jul, 02, 2026 ##### [How do betting apps grow in a regulated market? 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