Braze by Rocket Lab helps brands strengthen engagement and retention

User engagement isn’t just about sending messages—it’s about creating experiences that matter.

That’s why Rocket Lab has partnered with Braze, a platform revolutionizing how brands connect with their audiences.

But what does this partnership mean for app growth?

Traditional marketing often stops at acquisition, but the real challenge starts after users install an app. Keeping them engaged, activated, and loyal requires a deeper understanding of their behavior. Braze makes this possible with real-time data, automation, and AI-driven personalization—ensuring every interaction feels relevant and timely.

Data alone isn’t enough for long-term retention—it’s how you use it. With Braze’s segmentation and omnichannel orchestration, brands can create seamless journeys across push, in-app, email, and more, delivering the right message at the right time.

Why Rocket Lab + Braze?

At Rocket Lab, we understand the power of precision marketing. By integrating Braze’s customer engagement technology with our expertise in user acquisition and programmatic advertising, we help brands grow their audience and keep it.